supporting the energy transition from the seabed up
Overview
Offshore wind is playing a key role in the global transition to greener energy. Developed by leading materials specialist Sibelco, OLIDENSE is a high-density ballast material designed to stabilise floating and fixed offshore wind installations - ensuring safe, long-term performance under the toughest conditions.
translating technical innovation into commercial clarity
challenge
As a new material entering a global market, OLIDENSE needed to make a strong, immediate impression. The challenge was to distil its technical benefits into clear messaging and compelling visuals - giving commercial and technical teams the tools to promote OLIDENSE to project leads, engineers and developers worldwide.
Real-world impact backed by rigorous performance
approach
We worked with Sibelco’s team to create messaging and content that introduced OLIDENSE to a global audience. This included designing a visually striking brochure that could support digital outreach, tender submissions and in-person sales. Content covered the product’s technical capabilities, sustainable sourcing, and real-world application — including a case study on its use in the world’s largest floating offshore wind farm, Hywind Tampen.
- Developed clear product messaging for international use
- Created a visual brochure to support global marketing and sales
- Highlighted performance data, ESG benefits, and supply capabilities
- Structured a detailed case study around a high-profile deployment
positioning a new product at the heart of global renewables
outcome
The OLIDENSE brochure and messaging toolkit gave Sibelco a confident platform to launch the product internationally. With strong visual identity and clearly framed technical content, OLIDENSE is now positioned as a proven, scalable ballast solution ready to support the next generation of offshore wind projects.
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